Keratin Hair Products Lawsuit

Keratin hair care products — which come in the form of shampoos, conditioners, sprays, serums, and more — are immensely popular in the beauty industry. Cosmetic companies claim that Keratin hair care products can smooth, repair and treat damaged and frizzy hair. Therefore, consumers have been led to believe that these products will solve their hair problems.

Contrary to the representations made by the product manufacturers, an independent analysis has revealed that certain Keratin products do not contain any Keratin, despite marketing language implying that these products contain this key ingredient. Furthermore, contrary to the product marketing materials, including the product labels, certain Keratin products allegedly do nothing to smooth, restore, or repair the hair. Instead, they mask symptoms of damaged hair with ingredients that are no more effective than simple soap and water, deceiving consumer into believing that the products perform as advertised.

The following hair care products, which have been revealed to lack Keratin, are just a few of the products on the market that may not deliver the advertised hair restorative benefits:

• Pantene Pro-V Expert Collection Advanced Keratin Repair Conditioner
• Pantene Pro-V Expert Collection Advanced Keratin Repair Split End Fuser Hair Product
• Pantene Pro-V Expert Collection Advanced Keratin Repair Shampoo
• Pantene Pro-V Expert Collection Advanced+ Keratin Repair Keragloss Oil Mist
• Biolage Keratindose Pro-Keratin Renewal Spray
• Biolage Keratindose Shampoo for Overprocessed Hair
• Biolage Keratindose Conditioner for Overprocessed Hair
• Matrix Biolage Keratin Dose Shampoo
• Matrix Biolage Keratin Dose Conditioner

If you have purchased a hair care product marketed as having Keratin, hold on to proof of purchase, such as the receipt and the bottle the hair care product came in. Be sure to also record your reason for purchase, along with the length of time you have used one of these hair care products, if you have used any other Keratin products in the past, and whether the product worked successfully for you or not. If you participate in a class action lawsuit, all of this information will be important.

If you or someone you know purchased and used Keratin products, the lawyers at Morgan & Morgan would like to hear from you. You could be entitled to compensation and help hold cosmetic companies accountable for allegedly deceiving customers who trusted them. Contact us today for a free, no-risk case evaluation.